Think local. Shop local. Buy local. Whitehorse Chamber of Commerce launches new Buy Local Whitehorse campaign
WHITEHORSE, YT — The Whitehorse Chamber of Commerce launched its new Buy Local Whitehorse campaign on June 29. The new campaign will focus on supporting and building stronger partnerships with local businesses.
The Buy Local Whitehorse campaign will build on the chamber’s Look Inside program, which was created to educate Yukoners on the economic benefits of supporting local business. The new program will pivot from education to promotion to help increase local business sales, which is essential as Whitehorse and the territory begin to reopen.
“It is absolutely imperative to support our local Whitehorse businesses,” said Lars Hartling, Chair, Whitehorse Chamber of Commerce. “It is important to shop local and experience local. Every dollar spent locally is critically to Yukon businesses surviving these extremely trying times.”
A recent Whitehorse Chamber of Commerce survey on the effects of the COVID-19 pandemic on local businesses found that:
55 per cent of respondents are worried about falling into greater debt or taking on greater debt;
45 per cent of respondents are worried they won't be able to pay their bills;
29 per cent of respondents are worried they won't be able to retire as planned; and
18 per cent of respondents are worried about going bankrupt.
“This pandemic has been a challenging time for all of us, but particularly for those people who have invested their lives in building the businesses that we rely on,” said Susan Guatto (Simpson), Executive Director, Whitehorse Chamber of Commerce. “Local businesses contribute to the lives of Yukoners, support fundraising programs, sponsor teams and organizations, and volunteer to help wherever it is needed.”
The campaign will rollout over the next fourth months and will adapt to the needs of local businesses based on the ongoing COVID-19 pandemic.
About Whitehorse Chamber of Commerce
The Whitehorse Chamber of Commerce (WCC) supports all businesses and organizations to contribute to the economic, civil and social well-being of Whitehorse. The WCC is a member-based organization geared toward supporting local businesses and organizations through providing support and advisory services to further the development of Yukon businesses and industry, including business advocacy, professional training and development, benefits programs, advertising/marketing support and business to business connections.
The WCC is proud to represent close to 500 businesses and organizations in the Yukon and is the only accredited Chamber of Commerce in all of Northern Canada to have received the chamber accreditation of Canada's five star accreditation rating, recognizing our chamber as being one of the top 10% of all of Canadian chambers.
The first step is sharing our new logo and updated name.
Updated Facebook Page: www.facebook.com/BuyLocalWhitehorse
Stay tuned for more announcements!